The town of Pinamungajan is the largest producer of bangus and coconut on the island of Cebu. The name of the town was based on the Cebuano term “Pinamuhuan,” which means the share of the worker of the harvest. The name also shows the rich natural resources of the town. Aside from bangus and coconut, the town also produces other agricultural products, such as corn, yam, and sweet potato, among others.
The Pinamuohan or Pamuhuan Festival is a way for residents of the town of Pinamungajan to give thanks for the blessings they receive each year. The festival was first celebrated in 2008 in response to the thrust of former governor Gwen Garcia for each town and city in Cebu to hold a festival as part of the culture and heritage of their locale. The name of the festival was based on the original name of the town.